Business strategies in innovative and non-innovative firms in Canada / by John R. Baldwin and Joanne Johnson.: CS11-0019/73E-PDF
This study investigates differences in the policies being pursued by innovative and non-innovative firms. It focuses on a broad group of strategies in marketing, finance, production, management and human resources and asks whether there are key areas in which the strategies being followed by innovative and non-innovative firms differ. It also ask how the activities of firms in each of these areas differs. Finally, it compares the performance of innovative and non-innovative firms.--Abstract.
Permanent link to this Catalogue record:
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| Title | Business strategies in innovative and non-innovative firms in Canada / by John R. Baldwin and Joanne Johnson. |
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| Publication type | Monograph - View Master Record |
| Language | [English] |
| Other language editions | [French] |
| Format | Digital text |
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| Other formats | Physical text-[English] |
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| Description | 38p.graphs, tables |
| ISSN | 1205-9153 |
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