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Behavioural insights project : increasing take-up of the Canada Learning Bond / Impact and Innovation Unit, Privy Council Office.: CP22-162/2018E-PDF

"The Canada Learning Bond (CLB) is an educational savings incentive that provides children from low income families born in 2004 or later with financial support for post-secondary education. Personal contributions are not required to receive the CLB, however take-up remains low among the eligible population. The Impact and Innovation Unit (IIU), in collaboration with the Learning Branch and the Innovation Lab at Employment and Social Development Canada (ESDC) conducted a randomized controlled trial to test the effectiveness of behavioural insights (BI) in correspondence sent to primary caregivers of children eligible for the CLB. Letters were modified with the use of behaviourally-informed additions in order to encourage primary caregivers to open a Registered Education Savings Plan (RESP) for their child or children and to receive the CLB"--Executive summary, p. 3.

Permanent link to this Catalogue record:
publications.gc.ca/pub?id=9.858229&sl=0

Publication information
Department/Agency
  • Canada. Privy Council Office. Impact and Innovation Unit.
TitleBehavioural insights project : increasing take-up of the Canada Learning Bond / Impact and Innovation Unit, Privy Council Office.
Variant title
  • Increasing take-up of the Canada Learning Bond
  • Increasing take-up of the Canada Learning Bond - behavioural insights project
Publication typeMonograph
Language[English]
Other language editions[French]
FormatDigital text
Electronic document
Note(s)
  • Issued also in French under title: Projet d’introspection comportementale : accroître l'adhésion au Bon d'études canadien.
  • Cover title.
  • Issued by: Privy Council Office.
  • Authors: Elizabeth Hardy ... [et al.]. Cf. Acknowledgments.
  • Issued also in HTML format.
  • Includes bibliographical references.
Publishing information
  • [Ottawa] : Government of Canada, c2018.
Author / Contributor
  • Hardy, Elizabeth.
Description14 p. : charts (some col.), ill. (some col.)
ISBN9780660270364
Catalogue number
  • CP22-162/2018E-PDF
Subject terms
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