00000nam 2200000zi 4500 9.933855 CaOODSP 20240628092555 m o d f cr cn||||||||| 240213t20242024onca o f000 0 eng d 9780660702445 CaOODSP eng rda CaOODSP n-cn--- H14-579/2024E-PDF Post-evaluation of stigma and opioid harm reduction advertising campaign (ACET) : methodological report / prepared for Health Canada. Ottawa, ON : Health Canada = Santé Canada, 2024. ©2024 1 online resource (34 pages) : illustrations + 1 executive summary (3 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Cover title. "March 2024." "Supplier name: Ipsos Public Affairs." "Contract Number: CW2338465." "Registration number: POR 090-23." Issued also in French under title: Évaluation post-campagne de la campagne publicitaire sur la réduction de la stigmatisation et des méfaits liés aux opioïdes (OECP) : rapport méthodologique. "In an effort to target and create messaging that resonates with men in physically demanding jobs, a creative concept with a visual identity has been developed as part of Health Canada's multi-year marketing campaign to address the growing opioid overdose crisis"--Page 1. Opioid abuse Canada Prevention Public opinion. Stigma (Social psychology) Canada Public opinion. Advertising campaigns Canada Public opinion. Government advertising Canada Public opinion. Public opinion Canada. Canada. Health Canada, issuing body. Ipsos (Firm). Public Affairs, consultant. Évaluation post-campagne de la campagne publicitaire sur la réduction de la stigmatisation et des méfaits liés aux opioïdes (OECP) : (CaOODSP)9.933857 PDF 1.04 MB https://publications.gc.ca/collections/collection_2024/sc-hc/H14-579-2024-eng.pdf Methodological report PDF 383 KB https://publications.gc.ca/collections/collection_2024/sc-hc/H14-579-2024-1-eng.pdf Executive summary HTML N/A https://epe.bac-lac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/health/2024/090-23-e/090-23_report.html Methodological report HTML N/A https://epe.bac-lac.gc.ca/100/200/301/pwgsc-tpsgc/por-ef/health/2024/090-23-e/summary/090-23_summary.html Executive summary